Internet Tip of the Week
by Bob Osgoodby
by Bob Osgoodby
Today is Saturday, July 22, 2006
It is 203 days since the first of the Year
There are 162 days left in the Year, and
There are 155 days until Christmas
Today is . . . . National Penuche Day
On this date . . . 1st Public Enemy No. 1,
John Dillinger killed by the FBI (1934)
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In this Issue
** Internet Tip of the Week by Bob Osgoodby – Email Marketing
** In the News – Bill Would Require Notice Of Security Breaches
** Featured Article – The Greatest Viral Marketing Strategy Ever Used by Jonathan Teng
** Biz-Tips by Dr. Kevin Nunley – Your Own Product
** Humor to Start the Weekend – Parental FAQ
** Feedback – Wrongly Coded HTML Link.
** Something to Think About by Jan Tincher
- 11/23
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Welcome
Welcome to our new subscribers, who have joined 51,000+ other business savvy onliners. We hope you enjoy our weekly Newsletter. If you have a favorite "Tip" that would be of interest to our subscribers or an article that would be of interest, please send it to: articles@adv-marketing.com
Email Marketing
by Bob OsgoodbyEmail marketing, if done correctly, is one of the most effective network marketing tools available. Now I am not condoning "spam" which is a practice widely used today. Spam is the sending of information (usually an ad for a product, service or opportunity) that the recipient did not request. Sending the same message to thousands of people, whose addresses were either purchased from someone or harvested from the Internet is frowned on by most people and illegal in some States.
If you build your own email list and it contains people who have done business with you in the past, that can be an extremely effective marketing tool. Someone who has done business with you in the past, is more likely to use you again if your product or service was up to expectations.
With that in mind, here are some highly effective methods to get your advertisement read:
Don't use a phony email address that looks like gibberish or appears to be coded such as 14sTTy@yourdomain.com - this is a dead giveaway of spam and will be summarily deleted by most people.
Don't use "URGENT" or "Re: Here's the information you requested" as the subject if they didn't actually request information from you. Many people use filters to automatically put emails with these subjects in their "trash Bin".
Don't use an email address such as friend@anydomain.com or addressed to friend@mydomain.com. I don't know about you, but I don't know anyone with the name of "friend", and I don't know anyone (nor care to) who calls me "friend".
Never require someone to write you via "snail mail" or call you (long distance at their expense) to be removed from your mailings. This will simply aggravate people who will pay no attention whatsoever to your ad. Face it - someone who doesn't want to receive email from you is not a potential customer. You should also never send multiple emails to the same person as that is also aggravating. This happens most of the time with addresses that are harvested from web sites without the owners permission.
Never begin your email with "Thank you for sending information on your opportunity, now look at mine” or something similar. People know right up front that this is a "come on" as most of them who receive something like this are not in business.
If your email, has a statement that begins with "THIS EMAIL IS N0T SPAM..." or you have a statement that announces "Under Bill 1621 TITLE III passed by the Congress this letter - blah, blah, blah..." - bingo in the trash bin it will go.
Never make promises that are outrageous, as most people are smarter than that. If you had to buy a wheelbarrow to bring in the twenty dollar bills from your mailbox as a result of your business opportunity, why would you share the secret of how to do it with anyone else?
So how can you use email marketing to your advantage in the network marketing game? If you do, you will realize the benefits of this very powerful tool. Build your own mailing lists and advertise in newsletters and ezines. This will give you a "targeted" market that will result in business. Spam will get you very little in the way of business and could potentially get you into difficulty - not worth the risk.
If you keep your product or service in front of your potential clients on a regular basis, you will soon realize the fruits of your effort. One of the best ways, surprisingly, is not to try to sell them on your immediate offering. Get yourself a website and keep the contents there informative and up to date. Use email to let your customers know about the new additions, and give them something interesting to read.
Once you get people accustomed to going to your site, the rest is easy, and this "email marketing" will not only be your best course of action, but will pay dividends.
FYI -----
Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips – Monday. Wednesday. And Friday.
Instructions on how to place an ad are in the Newsletter.
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FYI We have an Ad Position available in our popular
Tip of the Day Newsletter” With 55,000+ Subscribers
$3 per edition – 13 edition minimumTo submit your ad, go to our web site at: http://www.adv-marketing.com and click on Advertise in our Newsletters"
If you submit a FREE ad to our web site, you will receive a confirmation when it is received, and also be notified when it is posted to the web. Ads are normally placed on the web on Thursday morning. Confirmation that your ad was received is no guarantee that it was placed on the web. If you submitted one, you will receive a notice on Thursdays that they have been posted. Check your ad on the web to be sure it is there, and is correct.
Don't forget, it takes 5 to 7 exposures to an ad before you can expect someone to reply. Ads must be renewed each week, but you can join our auto-renew program and we will post the ad for you.
This program costs an outrageous $1 per week. There is a 13 week minimum.
In The News
Bill Would Require Notice Of Security Breaches
Rep. Tom Davis (R-Va.) has introduced a bill that would outline requirements for federal agencies to disclose computer security breaches that put individuals at risk of identity theft or fraud.
The introduction of the bill follows several instances where government computers were compromised but the agency responsible for the system took a long time to notify those affected. In one case, the Energy Department did not make public a security breach until more than a year after it happened. "Sadly, this legislation is necessary to ensure that federal agencies are taking the proper steps to notify the public, the potential victims, and appropriate government officials," according to Davis.
Under the legislation, the Office of Management and Budget would implement policies and procedures concerning notification when personal information is lost or stolen.
The Greatest Viral Marketing Strategy Ever Used
by Jonathan Teng"It's NOT another wave. It's a PERMANENT wave destroyer!"
I have to admit it...
Article writing is hands down the most powerful weapon in the marketing arsenal to date! I have always been asking to myself why very few marketers are taking advantage of it. It's so easy and so rewarding. Just watch the article directories and announcement lists; you'll know what I'm talking about...
You'll see the same names over and over again.
These people are so consistent in their work. They keep submitting articles month after month while they are establishing themselves as leading experts in their fields. They are building their credibility each day... and their businesses? Well, they are simply thriving.
While most new Internet marketers will come and leave like a blink of an eye, these "article" guys have staying power. Their articles will be around years after they are gone - a legacy that will outlast forever.
Isn't this amazing?
(1) It's free. While other marketers are losing money on pay per clicks, article marketers promote their businesses for free. No hidden cost what so ever. Their article will be reprinted on hundreds of websites, all bringing warm leads and pre-sold customers to their businesses.
(2) It's easy. They don't need to hold a PhD in order to be an article writer. It's as simple as writing a 300 to 500 words article a week and they are done for the week.
(3) It appreciates. "Hey! I read your article... It rocks!" "Great article... I have bookmark your site for other posts..." "Fantastic... I like what you write..."Only Article Marketers receive these types of messages in their inbox. They are respected among others. They get their inspiration from the appreciation of other people.
(4) It sets them apart. What's the difference between an article marketer and other marketers? Simple...Article marketers are smarter. They are a step above the average Joe's in the business arena. They are problem solvers. They write for reputation and trust. They write for profits.
(5) It's the center. Articles are the central part of an ezine. They stand alone with no disturbing ads. They get all the reader's attention and their words will gently direct them toward a link to their website.
(6) It links to others. Articles are the ultimate linking strategy. Article Marketers don't need to beg for incoming links from webmasters. Their job is to provide free contents, quality contents that Webmasters will fight for.
(7) It's viral. While an ad will last only for a few days, articles will last for years. Great articles will be reprinted over and over again, reaching thousands of new potential customers. It's like planting a seed that will take root and then develop a life on it's own.
Article writing is the only complete weapon that a marketer should be equipped with.
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- 07/22
Trivia
A rat can go without water longer than a camel can.
Biz-Tips
by Kevin NunleyBuying on Impulse
One of the best ways to make money from your web site is to develop your very own product. It could be a report, self-published book, service, or a product that is either original or hard to find. Use your original product to make your web site stand out from others. Center your web site around it. Find complimentary products and services you can offer in addition.
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- 8/5
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Quote of the Day
"Start living now. Stop saving the good china for that special occasion. Stop withholding your love until that special person materializes. Every day you are alive is a special occasion. Every minute, every breath, is a gift from God."
- Mary Manin Morrissey, Minister and Author
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- 10/22
A Little Humor to Start the Week
Parental FAQ
=-=-=-=-=-=-=Q: My childbirth instructor says it's not pain I'll feel during labor, but pressure. Is she right?
A: Yes, in the same way that a tornado might be called an air current.Q: When is the best time to get an epidermal?
A: Right after you find out you're pregnant.Q: Is there any reason I have to be in the delivery room while my wife is in labor?
A: Not unless the word "alimony" means anything to you.Q: Is there anything I should avoid while recovering from childbirth?
A: Yes, pregnancy.Q: Does pregnancy cause hemorrhoids?
A: Pregnancy causes anything you want to blame it for.Q: What does it mean when a baby is born with teeth?
A: It means that the baby's mother may want to rethink her plans to nurse.Q: What is the best time to wean the baby from nursing?
A: When you see teeth marks.Q: Do I have to have a baby shower?
A: Not if you change the baby's diaper very quickly.Q: Our baby was born last week. When will my wife begin to feel and act normal again?
A: When the kids are in college.-----
A civil servant is badly hurt, after falling down the stairs at city hall. He is taken to the hospital where he remains in a coma for several days.
Finally, an eye opens and his doctor tells him, "My friend, I have bad news and I have good news. First of all, you will never be able to work again."
"Okay," muttered the injured bureaucrat. "What's the bad news?"
-----
The mother and father had just given their teenage daughter family-car privileges. On Saturday night she returned home very late from a party.
The next morning her father went out to the driveway to get the newspaper and came back into the house frowning. At 11:30 AM the girl sleepily walked into the kitchen, and her father asked her, "Sweetheart, what time did you get in last night?"
"Not too late, Dad." she replied nervously.
Dead-panned, her father said, "Then, my precious one, I'll have to talk with the paperboy about putting my paper under the front tire of the car."
-----
An aching back sent me stumbling to the drugstore for some kind of relief. After a search, I found what I was looking for: a selection of heating pads designed for people with back pain .... all on the bottom shelf.
----------
Do not use a hatchet to remove a fly
from a friend's forehead."
Feedback - Q&A
Hello Bob,
Just wanted to let you know...
One of the ads you've carried in Friday, July 21st issue of the “Tip of the Day” has a wrongly coded html link.
-----
Watkins Delivers Wellness
Cutting-edge dietary supplements, earth-friendly household products, natural-based healing products, and gourmet food products prepared with your well-being in mind. Have quality
delivered to your door! http:www.watkinsonline.com/cballthe http is missing the //
Finest,
Jerome.
-----
Jerome – on many mail readers available today, the HTML link will work without the http:// preceding it, but not all. The email reader of the owner of the ad probably does and it worked for her, otherwise I’m sure she would have let me know. But you are right – the link should have been http://www.watkinsonline.com/cball - that way there is no question. Thanks for the “heads up,” it is now correct.
Stupid Ads
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Something to Think About
By Jan TincherYou need to develop your business with discipline.
There are five areas of discipline where you need to concentrate.
~ The area of possibility. Play the *what-if?* game when you think about changing something.
~ The area of opportunity. Be conscious and aware of the expanded potential for opportunity.
~ The area of ability. What can your helpers, workers, co-workers do? How can they assist you?
~ The area of inevitability. Know what is inevitable. Be aware of what's coming up, so if it is not good, you can make alternative choices.
~ The area of rationality. Make sure you make rational decisions, given the information you have. Let others give you advice, then you run the advice through your own mind and make a rational decision.
Discipline yourself in all five of these areas and watch your business grow and prosper.
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That's it for now.
Best Wishes - Have a Great Weekend
BobCopyright - 2004
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