Internet Tip of the Week

by Bob Osgoodby

As of today, we have 55,124 Subscribers

Announcement – We are looking for someone to act as the “Board
Leader” for a free bulletin board service we will be providing
for our subscribers. English proficiency is a must. The Board
Leader will monitor postings to the Board, and accept or reject
postings submitted based on our guidelines. This is an unpaid
position, however the Board Leader will receive free ad space
in our publications, and on our web site. For complete details,
click here: mailto:bosgoodby@verizon.net?subject=Leader

From: Bob Osgoodby  bob@adv-marketing.com
Home of your Free Ad on the Web
http://www.adv-marketing.com
3 Island View Way,
Sea Bright, NJ 07760
            Voice - 732-842-0935   Fax - 732-842-8127

We are a Charter Member of iCop
        The International Council of Online Professionals http://i-cop.org/cgi-bin/mem/jl.pl?1032

We value every subscriber and respect your privacy.  Our subscriber list is NOT made available to anyone for any reason.  Unsubscribe instructions are at the end of this Newsletter. We don’t want to send this to anyone who doesn’t wish to receive it, and we will make every good faith effort to remove you.

If you wish to send us a note, please do not reply to this email as it will not be read by Mr. Robot.

---

A Magnetic Lead Generation System For You

Magnetically attract prospects/leads into your business. Almost Hypnotically.
Become The Hunted Instead Of The Hunter.

Plus learn How-To GET YOUR BUSINESS EXPENSES PAID FOR.
Whether You Have a Business or You're Looking for One,
Don t be Last to get this Critical Information Absolutely F.R.E.E.

 http://www.hbbseekers.com
- 2/4

---

In this Issue

** Internet Tip of the Week by Bob Osgoodby – Learning Right from Wrong

** In the News – Lower Phone Prices Boost Number of Mobile Users
 
 ** Featured Article - What Not To Forget When Starting A New  Business by: Gavin Ransom
 
** Biz-Tips by Dr. Kevin Nunley – Closing a Sale
 
** Humor to Start the Weekend – Pawn Shop

** Something to Think About by Jan Tincher

---

Sponsor for this Edition

Are Your Cells Communicating With Each Other?

If there was a product that could dramatically change your health and the health of your family; wouldn't you want to know about it? Thousands of people world wide have discovered the benefits of adding glyconutrients to their diet.  Giving your body the 'right' ingredients for cell to cell communication is the key!

Contact me via e-mail at: mailto:lakemom13@adelphia.net or go to:
http://www.glycopages.com/vivie

- 11/23

---

          If you must choose between two evils,
            pick the one you've never tried.

---

Welcome

Welcome to our new subscribers, who have joined 55,000+ other business savvy onliners.  We hope you enjoy our weekly Newsletter.  If you have a favorite "Tip" that would be of interest to our subscribers or an article that would be of interest, please send it to: articles@adv-marketing.com

---

Internet Tip of the Week
by Bob Osgoodby

Learning Right from Wrong

We could all take a lesson from children.  As they are growing up, and learning right from wrong, they are constantly testing to see what they can do, and what is not acceptable. I see hundreds of ads everyday on the web, and while there are some good ones, most fall into the "ho-hum" variety, and some are downright awful.  Now this isn't bad, if they are testing to see what is going to work, and what isn't.

Many put up an ad with no idea as to whether it will produce or not.  They let the same ad run for a period of time, and wonder why they didn't get results.  They then do one of two things.

They either blame the publication for not generating business for them, or give up entirely and go out of business. Others will run an ad once, and when the world doesn't beat a path to their door, they react the same way.

It is a proven fact that an ad must be seen five to seven times before someone can be expected to take action.  If your ad is targeted to your market, and you are not getting responses, the odds are you have a "crummy ad".  It is not then time to quit or blame the publication.  It is time to change the ad.

All successful marketers have one thing in common.  They are constantly testing the effectiveness of their ads.  One of the most successful that I know, almost always runs more than one ad in the same or similar publication at the same time.  You could put the ads side by side, and not realize they were from the same person for the same thing.  She lets each ad run five times, always keeping careful track of the drawing power of the ads, and keeps the strongest and changes the weakest.

Mechanically, her method is really quite simple.  She uses a different email address in each ad, and a different website address as well.  Both websites are exactly the same, but have different URL's.  She got her websites from a low cost web space provider where she not only reserved the name of her site, but got web space as well for less than the cost of her ads.  There are many low cost web space providers, and you really should go with the one that meets your needs at the best price.

Don't fall for the "hoopla" that you get "jillions" of characters of online storage for a few bucks more.  You don't need all that room.  I have dozens of web sites, and they are all under 50MB of storage.  Capabilities being equal - price is boss.

She uses a popular ISP, but doesn't use that address in her ads. She feels, and I agree, that an ISP email address does not conjure up a strong "business image". Your choice of an ISP is important if you hope to do business on the web.  Be sure yours provides an industry standard POP3 email capability.  While AOL is great for many things, it does use their own proprietary email system, and isn't, in my judgment, the best choice for running a business.

She got a POP3 email address with each of her web sites, so she uses those.  She also uses a different email address on her web sites - most web space providers give you unlimited email aliases. She then installed the Eudora email package with a different folder for each address she uses.  When she gets an email, which was sent to one of those addresses, she has Eudora automatically file it in the appropriate folder, and send an immediate response. This lets her prospect know she got the message, but more importantly, allows her to track which ad it came from. If the email address was one of the addresses in her ads, she knows which one. If it came from one of the web sites, she knows which ad sent the prospect to that site.

But what has happened here?  A quick count of the emails in each of the folders reveals which ad is pulling, and where the prospect is coming from.  Now, remember the unlimited aliases, she got with her web space.  If she is going to try to test the effectiveness of several publications, she simply uses a different alias for that ad in each publication, and sets up a separate folder in Eudora for it.

There are other ways of course to track the ads by forcing the subject in your email address, and having a different subject for each ad. The cost of web space however, and email addresses has come down so much in the last few years, that having separate email addresses is most likely the easiest way to track the results of your ads, and present a professional image.

You must test, test, and retest your ads.  If you do, you will find out which is right, and which is wrong, and realize the power of the web.

-----

Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips – Monday. Wednesday. And Friday.
Instructions on how to place an ad are in the Newsletter.
Subscribe at: http://adv-marketing.com/business/subscribe2.htm

---

FYI FYI

We have an Ad Position available in our popular
Tip of the Day Newsletter” With 57,000+ Subscribers
$3 per edition

To submit your ad,  go to our web site at: http://www.adv-marketing.com and click on Advertise in our Newsletters"

If you submit a FREE ad to our web site, you will receive a confirmation when it is received, and also be notified when it is posted to the web.  Ads are normally placed on the web on Thursday morning. Confirmation that your ad was received is no guarantee that it was placed on the web. If you submitted one, you will receive a notice on Thursdays that they have been posted. Check your ad on the web to be sure it is there, and is correct.

Don't forget, it takes 5 to 7 exposures to an ad before you can expect someone to reply. Ads must be renewed each week, but you can join our auto-renew program and we will post the ad for you.

This program costs an outrageous $1 per week.  There is a 13 week minimum.

---

In The News

Lower Phone Prices Boost Number of Mobile Users

Market researcher iSuppli claims that the number of mobile phone subscribers worldwide will hit 2.6 billion this year and 4 billion by 1010, largely because of ultra-low-cost handsets. The growth in users is driven by new subscribers in developing nations like India and China, along with Africa and the Middle East, said Dale Ford, vice president of market intelligence for iSuppli.

---

Stupid Quotes

"The spontaneous rally will begin at 1:45."

- Mike Murphy, adviser to Lamar Alexander

---

Be My Guest
by Kelley Robertson

What Not To Forget When Starting A New Business
by: Gavin Ransom

Starting a new business is a very exciting venture. A mix of success and fear fills your mind. You think of all that could go right and how great things will be. You think of how big your business could grow. Maybe even get to the Fortune 500! What a day that would be. There is also a darker side in this mind of yours. What could go wrong? What if customers don’t like your product or service? What if your competitors can sell at a lower price? What could happen to all the time and money that you invest in your company?

This is a very involved venture. You go out on a limb and risk a huge amount. While your mind is filled with these thoughts, you must make the necessary preparations. There are just so many things that must be done. With so many things to do it can be very easy to forget something. To help prevent this, I have compiled a list of things that could easily be forgotten, but are either necessary or at least very helpful.

Credit Card processing

As a new (or existing) business, there is one thing that is very important (possibly the most important). That is the ability to accept payment from the customer. What good would your company be if nobody could purchase your product? Cash is easily accepted, but what about credit cards? Being able to accept credit cards can increase your sales by up to 50%.

As you begin your business, you need to decide in what ways you want to accept credit cards, debit cards and checks. Will it be online, over the phone, in person or some combination? Once you decide this, you need to look at different bankcard services. There are many different options available and it is necessary to look into where you can get the best deal, because changing your bankcard service is not something that you will want to do very often. So do your homework and find out what is best for you.

Phone System

A phone system is also very important to have to be able to talk with customers. You have to consider whether you want a VoIP network, or just a traditional network. It would be wise to invest in an expandable phone system. That way you can avoid risking money in a large phone system but not limit yourself to a small system. We all want our business to grow into a thriving corporation, so why not be ready for it to happen?

There are many different companies that offer expandable phone system. Some companies offer systems that you can set up yourself thus sparing time and the expense of having somebody else install the system. Anything that helps save you money is always good. Also available are systems to be able to access phone commands like voicemail and caller-ID from your computer. Technology is always giving us amazing ideas.

Document (Management) Software

Another great idea from technology is record management software. New developments have been made in software that can help make our lives even easier. These programs help track where documents are stored, what version of the document it is and even lets you send a message to tell those who have the document to delete it. It also lets you know how they acted on the message. Think of all the time that can be saved with just this one program. There is nothing more frustrating to spend hours working on a document only to find out that it wasn’t the right version.

This is only a short list of things that could be forgotten. There are many other things that need to be done as well. But if you already forgot these things, it is never too late to make them right. Good luck in all your business ventures.

-----

Gavin Ransom is a Client Account Specialist at 10x Marketing. Don’t let your business suffer just because you don’t know the best tools to use.

---

Trivia

Surprisingly, there was a time that the Vatican owned shares of the Watergate complex in Washington D.C., the Pan American building in Paris, and the Hilton hotel in Rome.

---

If you are interested in doubling or tripling your current income, in getting out of debt, improving your lifestyle, or taking that once in a lifetime vacation cruise. If you just retired and want to start a new career, or just earn extra income! Trade in that 9-5 for a Work-at-Home program with NO MORE COMMUTING, NO MORE HOURS of TRAVELING back-and-forth, back-and forth, and a handsome tax write off? READ ON!! The World of DIGITAL Communications has finally come of age. Everything and everyone has GONE DIGITAL and we have put it all together in ONE simple to use package. So simple, every five year old will become proficient in 48 hours or less. Are you ambitious? then READ ON, Are you a leader? READ ON. Are you dying to get out from under that MOUNTAIN of DEBT?? READ ON...This OPPORTUNITY will only succeed for those who TAKE IT!!! THINK BIG! Now THINK BIGGER!!! THINK GLOBAL!!! http://www.theworldlaunch.com/aa6184
- 2/11

---

Biz-Tips
by Kevin Nunley

Closing a Sale

Closing a sale can sometimes be as easy as simply asking. Other times, it can be much more difficult. When it is time to ask for the order, here are 3 ways to make to close the sale.

Establish a deadline. Sometimes forcing a decision can be good. Some customers are indecisive. Telling them your price or service is only available for a certain amount of time could help you close the deal. If not, at least you are free to move on to other prospects.

Let the prospect know if you plan a price increase. If your company plans to change their pricing, start calling people early to get them to purchase before the increase occurs. Customers and prospects will appreciate the notice.

Discuss the consequences of sitting on a sale. Have the prospect consider what it would cost them not to purchase your product or service.

Closing a sale can be easy if you work these tips into your discussions as naturally as possible.

-----

DrNunley's Free Advice! Need help or ideas to promote your product, service, or idea to greatness in 2003? Call or email now for free advice from Kevin and his staff of friendly experts. (801)328-9006. mailto:kevin@drnunley.com  Read his 10,000 marketing ideas at http://DrNunley.com

---

Quote of the Day

Forgiveness is the scent that the rose leaves on the heel that crushes it.

- Author unknown

---

FREE Book $900.00 A Day!

The Best New Book On Making Money From Home is YOURS FREE! "HOW TO MAKE $900.00 A DAY WITHOUT DOING ANY WORK!" Average people are making up to $50,000.00 to $100,000.00 a month without MULT1-LEVEL MARKETING. Our company does the selling for you! CALL NOW TOLL-FREE and listen to our message: 1-800-487-0023 ext. 1561

- 2/4

---

A Little Humor to Start the Week

Pawn Shop
=-=-=-=-=

In 1952 I was in the Army and just arrived in Frankfurt,Germany. I did not have much money and asked about getting some before payday. I found out that it was easy to get to a pawn shop by calling a taxi.

I got a taxi (that was an experience in itself) went to a pawn shop and pawned my watch. I wrote down the street name and number so I could get back.

On payday, I called a cab again to get my watch. I gave the driver the street and number as 2245 Einbahnstrasse and he burst out laughing.

Einbahnstrasse means "One Way Street".

-----

A wife and husband both talked in their sleep. She loved auctions; his hobby was golf.

The other night, during a deep sleep, the man yelled, "Fore!"

His wife, also in a deep sleep and not missing a beat, yelled back, "Four fifty!"

-----

As a single, never-married woman in my 40s, I have been questioned endlessly about my status by my friends, relatives, and co-workers. Over the years, I've noticed a subtle change in the nature of their inquiries. In my teens, friends would ask, "Who are you going out with this weekend?"

In my 20s, relatives would say, "Who are you dating?"

In my 30s, co-workers might inquire, "So, are you dating anyone yet ?"

Now people ask, "Where did you get that adorable purse?"
 

-----

Two friends were beginning a game of golf.

The first man stepped up to the tee, hit the ball, and scored a hole-in-one.

The other man said, "Now I'll take MY practice swing, and then we'll start the game."

----------

"To the world you might be one person,
but to one person you might be the world."

---

Boy's Italian Suits, Buy Direct From the Importer

Imagine buying the finest Italian Boy's Suits, Wool Coats and other Children's Clothing DIRECTLY from the importer. You get to choose from the finest and the world's most fashionable products, and get almost wholesale prices, as well as fast low cost shipping.

Credit cards accepted, refunds available - Be sure to visit our web site at -   http://www.boysitaliansuits.com - E-Mail:   mailto:service@boysitaliansuits.com
- 12/16

---

Stupid Signs

"Ask about our plans for owning your home."

In the offices of a loan company:

---

Publications of Interest

Get your FREE Lifetime Membership and Biz 0pp Training Pass

By the end of today, 200 or more new people worldwide
will be Free Worldprofit Associates. Tomorrow the same
thing will happen and the same thing again the day after that.
Takes 30 seconds to sign up! N0 OBLIGATION! N0 COST!
Go now to: http://www.cyberprofitstoday.com/associates

---

Something to Think About
By Jan Tincher

Do you have ways to feel good?

Do you have ways to feel bad?

Can you change your ways so that you have more ways to feel good and less ways to feel bad? It's really not that difficult. Decide from now on that your ways to feel good are pretty easy, and your ways to feel bad are going to be pretty hard.

Decide from now on that it's too much trouble to feel bad if supper isn't ready on time. Decide that it's too much trouble to feel bad if your favorite team loses a game. Decide that it's too much trouble to feel bad if you don't meet a self-imposed deadline.

Realize how easy it is to feel good even if the sun doesn't shine. Realize how easy it is to feel good even if you are late for work. Realize how easy it is to feel good even if you don't meet your goal this week. You can try again next week.

Decide to feel good and you will feel good. Decide to feel bad and you will feel bad. It's really pretty simple.

-----

Be a success!  Let Jan Tincher, Master Neuro-Linguistic Programmer, help you!  Great articles, great strategies you can implement immediately!  Go here now:
http://www.tameyourbrain.com/success/index1.htm

---

Daffy Definitions

Arbitrator

A cook that leaves Arby's to work at McDonald's.

---

Subscribe Instructions

If you have a friend who would like to subscribe, have them visit our web site at: http://adv-marketing.com/business/subscribe2.htm

That's it for now.

Best Wishes - Have a Great Weekend
Bob

Copyright - 2004

---

For More Tips Visit Our Home Page
To Receive Your Tip of the Day via E-mail Click Here
Read "Back Issues" of our Newsletter, and if you wish you can Subscribe.
Hundreds of Articles by Nationally Published Authors
Place a FREE AD for your Business on our Web Site
Humor - Travelogues
Scams Exposed
To view our Tips Archive, go to:
http://adv-marketing.com/business/tod.htm

Bob Osgoodby - Mail - bob@adv-marketing.com

We Have Zero Tolerance for Spam

---