Your Tip of the Day

by Bob Osgoodby

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- 4/31

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In this Issue

** Tip Of The Day – DVD-R versus DVD+R

** Something to Think About by Jan Tincher

** Food For Thought by Dr. Kevin Nunley –  The 10-30-60 Marketing Rule

** Quote of the Day

** A Little Levity – Convert

** The Dollar Stretcher by Gary Foreman – Use it up, Wear it out

** Publications of Interest

** Stress Matters

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Welcome

If you have a favorite "Tip" that would be of interest to our subscribers or an article that would be of interest, please send it to: articles@adv-marketing.com - We currently have 60,000+ subscribers who receive the "Tip of the Day" which is published every Monday, Wednesday and Friday each week.

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still
Tip of the Day

DVD-R versus DVD+R

IF you want to add a recordable DVD drive to yourcomputer, you should know the difference between DVD-R and DVD+R?

As DVD recording comes of age and the prices come down, more of us will likely be adding DVD writers to our computers. But what gives with these different formats?

Anyone who was around twenty years, or so ago might remember the battle between the two video tape formats: VHS (Victor Home System) and Betamax (Sony). Fast forward to the twenty-first century and we have a similar battle of the formats with DVD.

The disks are pretty much the same, but the writing process is different. DVD+R is a bit more advanced, but the disks often cost more than the older DVD-R format.

Another thing to consider is what format your DVD recording software works best in. My suggestion? Pay the extra bucks for a writer that supports both formats or wait until the dust settles.

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Publish your ad in the Tip of the Day Newsletter and get your
message out to over 60 thousand people.!

Ads will be in text format for the text version of the issue,
and in an html version - with a graphic - for the online issue.

Newsletters are permanently archived at:
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so your ad is on the web even after your ad has expired in the text version of
the Newsletter. What a great way to build link popularity for your business.

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Something to Think About by Jan Tincher

Ideas

If you're full of ideas, pour them out. As you do, more will be forthcoming.

An empty space is always filled. What goes around, comes around. What goes out, comes back. The more you send out, the more will arrive to fill the gap.

That's how the world works. If you send out doubt, what will come back? Doubt.

Understand? What you send out comes back.

Why not share your ideas, and send them lovingly, so that more can come to you in a loving manner?

An article that will help is:  Do You Gamble? You will find it here: http://www.tameyourbrain.com/gamble.htm
 happened -- and that may not happen. Have faith. Share that faith.

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Stupid Quotes

"Ladies are requested not to have children at the bar."
- Sign in a Norwegian cocktail lounge

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- 3/29

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Food for Thought

The 10-30-60 Marketing Rule

People often want to know how much they should spend on marketing. There is no standard answer, but we do have some good rules of thumb we can use.

The 10-30-60 Marketing Rule says to spend 10 percent of your ad budget on untargeted marketing. Your ads should be aimed at everyone. The idea is to do a broad sweep across the public to find a few people who will become interested prospects.

Spend 30 percent of your budget on interested prospects. This is targeted advertising to specific opt-in lists, postcards to certain people in your industry, and mailings to people who have called or emailed for more information.

Finally, spend 60 percent on current and previous customers. People who have already bought from you are by far the most likely to buy again.

One of the Net's biggest problems right now is there are so many people who are jumping on that it is easy to forget to market to our past customers.

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"See Kevin's 10,000 free marketing tips at http://drnunley.com"

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- 5/27

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Trivia

Before going into the music business, Frank Zappa was a greeting card designer.

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Quote of the Day

“How wonderful it is that nobody need wait a single moment before
starting to improve the world."

- Ann Frank

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- 4/14

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Grins

Convert
=-=-=-=-=

Morris a young Jewish lad entered Notre Dame to play football.

At the end of the season, he returned home. As luck would have it, he ran into his Rabbi at the airport.

The Rabbi asked, "Are they trying to convert you at Notre Dame?"

The youngster said, "Of course not, Father!"

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To Mary, the love of my life:

There is nothing I would not do to reach your side. I would climb the highest mountain! I would cross the trackless desert! I would swim the widest ocean to be near you, my beloved.

With love and tenderness,
Jonathan

PS: See you Saturday night, if it doesn't rain.

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A Southwest flight was delayed at the gate after everyone had boarded.

The flight attendant said over the intercom, "We're sorry for the delay. The machine that normally rips the handles off your luggage is broken, so we're having to do it by hand. We should be finished and on our way shortly."

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Joe heard a rumor that his father, grandfather and great-grandfather had all walked on water on their 21st birthdays.

So, on his 21st birthday, Joe and his good friend Brian headed out to the lake. "If they did it, I can too!" he insisted. When Joe and Brian arrived at the lake, they rented a boat and began paddling. When the got to the middle of the lake, Joe stepped off of the side of the boat ... and almost drowned.

Furious and somewhat ashamed, he and Brian headed for home. When Joe arrived back at the family farm, he asked his grandmother for an explanation. "Grandma, why can I not walk on water like my father, and his father, and his father before him?"

The feeble old grandmother took Joe by the hands, looked into his eyes, and explained, "That's because your father, grandfather, and great-grandfather were born in January ... you were born in July, dear."

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I am ninety-five. I still chase girls
but can't remember why."

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- 4/2

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The Dollar Stretcher
by Gary Foreman

Use it up, Wear it out

This is a rhyme from another time: Use it up, Wear it out, Make do, or Do without.

This is appropriate for our times. In this simple phrase are the ideals of simple living, self control, environmental awareness, recycling, frugality, love and respect for others and contentment with what you have.

In harder times, when income was minimal and supplies of anything hard to come by, it was a necessity to do over clothing to get the best use of the remaining parts. A woman's dress that had become frayed at the edges and seams would be cut down for a childs' dress. Favorite sweaters that may have become frayed at the elbows had leather or corduroy patches sewn over them, or were unraveled and the yarn re-used. A skirt whose hem had to be let down for a growing child, could have the faded hem line disguised by a strip of lace or ribbon, or a ruffle added for length. Men's shirts got new collars and cuffs. A blouse that may have had a stain in the lapel area could have an applique design or embroidery sewn over it and made into a new looking blouse. Perfectly good socks with a tiny hole were darned, or new feet knitted to the tops, which usually don't wear out for a long time.

1. Use it up: you work hard for your money, so does your spouse. It shows respect to each other to get the best frugal use of your income. Wasting as little as possible, finding a second or third use before discarding something, puts that respect into play. Respect for each other, It is a very important part of a partnership.

2. Wear it out: See the above paragraph.

3. Make do:  Look around and find a use for what you already have before going out and purchasing new. Tell yourself you don't have money to spend (and you probably don't). Cereal boxes can become gift boxes. Or pretty storage boxes covered with fabric. The clear plastic containers that cookies or donuts come in from the grocery store can become a seed starting miniature greenhouse. A mans work shirt, with the sleeves and collar removed, can be sewn into a shopping bag.

4. Do without: there is a saying that Happiness is wanting what you have. Being content with what you have already accumulated and not wanting more "stuff" in your life, takes away the driving greed that has become so prevalent during the last 2 or 3 decades. It removes the stress of the "gotta haves" and all the maintenance that goes with owning those "haves".  There is peace in owning only what you need and use.

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Gary Foreman has worked as a Certified Financial Planner and currently edits The Dollar Stretcher website http:www.stretcher.com You'll find hundreds of free articles to help you save time and money. Visit Today!

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Stress Matters

You will find this "Stress Tip Message" helpful to stay focused and on purpose with less stress by reading it often throughout the day.

"In our daily lives, we must see that it is not happiness that makes us grateful, but that gratefulness makes us happy.”

---- Albert Clarke ----

~ Need help with this "Weekly StressTip"? Invest in yourself, contact The Baum Group at www.YourStressMatters.com/contactus.htm ~

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I love deadlines.
I like the whooshing sound they make as they fly by."

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Bob
Copyright - 2008

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