Your-Business Newsletter #477
January 5, 2005As of today, we have 45,655 Subscribers.
Today is . . . . Bird Day
On this date . . . Davy Crockett arrives in Texas,
just in time for the Alamo (1836)We are a Charter Member of iCop
The International Council of Online Professionals
http://i-cop.org/U.S. Library of Congress (ISSN: #1522-1660)
From: Bob Osgoodby - bob@adv-marketing.com
The Business Organ for the Small Business Community
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Get more for yourself today, tomorrow and beyond.
- 3/29
In this edition
** Biz-Tips by Dr. Kevin Nunley – How Business Buyers Are Different From Consumers** Featured Article - Why Lurk When You Can Lead? by Rozey Gean.
** Trivia
** A Little Levity – The Office Intern
** Publications of Interest
** Stress Tip by Dr. Rae Baum
** Fact Of The Day
** Health Tip of the Week – Botched Blood Pressure Measurements
Sponsor for this Edition
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Learn from an Internet Millionaire!
Learn why this Internet millionaire is succeeding on the Internet where others fail over and over again. http://www.dxcurrencies.com/richguy.php
- 2/3
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I've been in love with the same woman for 49 years.
If my wife every finds out, she'll kill me!
Biz Tips
by Dr. Kevin NunleyHow Business Buyers Are Different From Consumers
Most of the advertising and marketing we see is directed toward consumers. Yet, much of the money spent around the world is for products and services purchased by businesses. For a very long time, business-to-business transactions made up the lion's share of Internet purchases.
Consumers don't necessarily NEED your product or service. If money is tight or the customer isn't convinced they need it, the consumer can just as easily wait until next month or next year to make the purchase.
Businesses often NEED what you are selling right now. Their immediate profits may depend on having it.
Businesses buyers are more knowledgeable. You will often be selling to a manager or specialist who knows your industry inside and out.
Consumers are in a hurry and aren't always interested in reading long marketing copy. Business buyers generally appreciate all the information you can give them. Long copy is no problem.
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Looking for ways to market your product, service, or idea? Ask Kevin! He'll give you fresh promotion ideas free. Reach Kevin Nunley and his staff of marketing experts at kevin@drnunley.com or 801-328-9006. See the promotion packages that are working best for his customers at http://DrNunley.com
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- 3/22 Trivia
A hedgehog's heart beats 190 times a minute on average and drops to only 20 beats per minute during hibernation.
AHBWA American Home Based Workers Administration
Are you looking for work? Legitimite work is available. Join
today. Consider the advantages. Many selections.
Choose the right one. Find this opportunity at:
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[OutSource2000 is now AHBWA]
Why Lurk When You Can Lead?
by Rozey Gean.On-line business networking communities are springing up right and left. Scores of entrepreneurs are joining in an effort to exchange among the membership and to utilize these phenomenal cyber groups to grow their businesses.
Unfortunately, a great number of entrepreneurs never reap the full benefits of their membership in these communities because they remain in "lurk" status for whatever reason. The term lurker simply refers to an individual who signs up, receives and reads all of the messages posted to the list or bulletin board, but chooses not to respond or participate.
I know that you may be thinking, "Well, isn't the lurker actually learning from others who do participate?" To a certain extent, the lurker will learn something, even if it is by mistake. However, the lurker will probably never grow his/her business based on effective networking techniques if he/she fails to actively network. By remaining in lurk status, the businessperson fails to become an active participant in the group. The lurker may take advantage of the opportunity to learn about his fellow networkers within the community, but his fellow networkers may never realize he/she exists. Therefore, he/she never actually shares in the wealth, but only reads about the success of his/her fellow members.
The concept of the on-line business networking community is to bring together a group of entrepreneurs who can work as a group to promote themselves and each other as they grow and develop their businesses through the exchange of information. Each member of the group possesses certain talents and services that are offered within the group. The networking circle would ideally benefit by each member contributing a certain amount of knowledge and know-how in areas of need. For instance, if I happen to require assistance in setting up a database for my newsletter subscribers, another member may be able to walk me through the procedures step by step. Should a member need to hire someone to create a new logo for her business, I may recall the name of a member who creates logos for a living and therefore can refer the logo designer.
For these communities to work effectively, it is crucial for each member to become an active participant. Sad to say, the number of lurkers far exceeds the number of leaders in these on-line groups. One major reason that lurkers choose to remain behind the scenes is because they are somewhat frightened to speak up for the first time, fearing they will say the wrong thing or may not be accepted by their new group of peers. Many are afraid of asking the wrong question or giving out bad advice or information. Allow me to stress, THERE ARE NO WRONG QUESTIONS! In the beginning, we all started out asking questions and looking to others for the answers. The seasoned members of the networking group are more than happy to serve as mentors to those who are just starting out in their business. Professional advice is there for the taking -- you need only to ask for it.
Active leaders and members of on-line communities should realize that the only way that the entire group will ever grow and prosper as individuals is when each member of the group becomes active in their participation. If you are a lurker, you will only benefit by getting to know the members of your group, sharing your expertise and knowledge with the group, and establishing your credibility in your field. As a leader, your job is to encourage lurkers to step forward and become a vital participant of the group so that the group can gain strength in its numbers as a credible and viable networking community.
Success will only come to those who are willing to shed their shyness, step out of the closet, and transform into a community participant! By becoming a leader yourself, you can experience the same level of success as your fellow networking leaders!-----
Rozey Gean is the owner and head marketer at http://www.marketing-seek.com/ If you publish a newsletter and need content, sign up for Rozey's weekly newsletter, The Messenger. You'll get fresh, new articles free to republish, plus tips to help you succeed in business. Subscribe to The Messenger here: http://newsletter.marketing-seek.com/
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Quote of the Day
Sometimes our light goes out but is blown into flame by an encounter with another human being. Each of us owes the deepest thanks to those who have rekindled this inner light.
- Albert Schweitzer
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A Little Humor
The Office Intern
=-=-=-=-=-=-=-=-=Several years ago there was an office intern who was none too swift. One day he was typing and turned to a secretary and said, "I'm almost out of typing paper. What do I do?"
"Just use the copier machine paper," she told him.
With that, the intern took his last remaining blank piece of typing paper, put it on the photocopier and proceeded to make five blank copies.
-----As a Delta Air Lines jet was flying over Arizona on a clear day, the co-pilot was providing his passengers with a running commentary about landmarks over the PA system.
"Coming up on the right, you can see the Meteor Crater, which is a major tourist attraction in northern Arizona. It was formed when a lump of nickel and iron, roughly 150 feet in diameter and weighing 300,000 tons, struck the earth at about 40,000 miles an hour, scattering white-hot debris for miles in every direction. The hole measures nearly a mile across and is 570 feet deep."
From the cabin, a passenger was heard to exclaim, "Wow! It just missed the highway!"
-----One summer evening, a 3-year-old came in while his parents were setting the table for supper. Quite surprisingly, he asked if he could help. His mother said, "No, but I appreciate your asking."
The child responded, "Well, I appreciate your saying no."
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A hat was passed around a church congregation to take up an offering for the visiting minister.
Presently it was returned to him ... embarrassingly empty. Slowly, the parson inverted the hat and shook it meaningfully. Then raising his eyes heavenward, he exclaimed, "I thank you, Lord, that I got my hat back from this congregation."
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Riddle
A mother and father have six sons and each son has one sister. How many people are in that family?
Do you know the answer? Scroll down to find the solution.
-----
How can you get four suits for a dollar?
Buy a deck of cards.
Publications of Interest
In each issue, we swap a notice with another E-zine. Most of the time they are invitations to subscribe to their publication, but sometime it could be for a product or service they provide.
-----
GHC'S Ezine - Over 100 FREE ebooks and FREE software Resource center and stock market section.
mailto:ghcsezine-subscribe@winner62.com
Answer to Riddle:
Nine
Is Video in your Future
No matter what internet marketing or networking biz you may be in...this tool may be the help you're looking for! If the Internet is the fastest growing marketplace in the world, then video is the most effective form of communication ON the internet.
Studies show that using video on the net increases the likelihood that YOUR message will be remembered. $2 billion a year is already being spent in the US alone on digital and streaming media. The projections put that number at $12 billion around 2010.
Can you think of any other way that might impact YOUR business any more than that? For more information on solutions for your application email tonybiz123@helloworld.com
- 3/1
- Stress Tip
- by Dr. Rae Baum
You will find this "Stress Tip Message" helpful to stay focused and on purpose. You can put this message to work by reading it often throughout the day."Love and perseverance require acceptance, appreciation and gratitude for what is as you focus on what can be."
---- Dr. Rae ----
~ Need help with this? Invest in yourself... Contact The Baum Group at mailto:TheBaumGroup@YourStressMatters.com
Have You Heard the LIMU Story?
Calling all networkers--Can your comp plan pay you on every unit sold, GLOBALLY? Begin here to learn the story of this GLOBAL BRAND. mailto:johnmark@netpathway.com?subject=LIMU
- 3/29
Fact of the Day
Out of the four basic table games of blackjack, craps, roulette, and baccarat, roulette has the poorest odds for gamblers in America.
Health Tip of the Week
by Dr. Earl MindellBotched Blood Pressure Measurements
The next time you have your blood pressure measured at your doctor’s office, or measure it yourself at home (which is recommended for those with hypertension), pay attention to the way your arm is positioned. New research suggests that this can make a significant difference in your blood pressure.
If your arm is hanging at your side while the cuff is being inflated, your reading may come back artificially high as a result. A proper measurement must be done while you are sitting down, with your forearm resting in front of you above waist level—so that your upper arm is at about the level of your heart and your arm muscles are relaxed.
A survey of physicians’ offices found, astoundingly, that only eight percent of personnel at 182 offices knew that the arm had to be positioned this way to get an accurate blood pressure reading. How many people have been put on drug after drug because of such a simple error?
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To learn more about how Dr. Mindell can help you get into the best shape of your life, visit: http://keith.freelife.com/redir.cfm?page=/info/nutrition/drearlmindell/body.cfm
PCisms (Politically Correct Terminology)
Ugly - facially challenged
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Bob
Copyright – 2005
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