From: Bob Osgoodby - bob@adv-marketing.com
The Business Organ for the Small Business Community
Sponsor - Advanced Marketing at http://www.adv-marketing.com

** Featured Article – The US Economy by Bill Staton

** Stupid Quotes

** Trivia

** Biz-Tips by Dr. Kevin Nunley – Making A Small Store GO!

** Brain Teaser

 ** Quote of the Day

** A Little Levity – Room Change

** Stress Tip by Dr. Rae Baum

** Health Tip of the Week – Kindness Can Kill

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**Featured Article**

The US Economy by Bill Staton

"The U.S. has a powerful, growing economy, yet we project the 'wrong path' image of an aging society drowning in debt and burdening the world with risk. This gloomy fiction distorts our domestic and international economic policymaking. We should reject it and launch a more energetic vision of global prosperity built on economic freedom and dynamism.

"The U.S. is the world's biggest producer, exporter, seller, saver and innovator. On average it adds 30% more to global GDP each year than does all of Asia (45% more in 2006), with one-tenth the population. U.S. employment, wages and profits are at record levels. We're the biggest source of foreign aid and the only major source of its most effective component: private donations.

"Despite dire fiscal predictions, the federal budget is on a trend that could bring it into balance at the end of the decade, with a debt-to-GDP ratio well below the Clinton Administration's average. Talk of our recklessly low `savings rate' circles the globe yet arbitrarily excludes the economy's trillions of dollars of compound gains. Calculated properly, U.S. households have more financial savings - and in most years add more - that the rest of the world combined.

"The loudest hue and cry is over our trade deficit, which is blamed for dragging down our economy, as well as everyone else's. Yet the view that our trade deficit costs jobs and adds to global financial risk can't be reconciled with our 4.5% unemployment rate and the eager flow of long-term, low-cost foreign capital into U.S. investments." --David Malpass, chief economist, Bear Stearns & Co. Inc.

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Bill Staton, MBA, CFA, America's Money Coach® Chairman,  The Staton Institute Inc. & Staton Financial Advisors LLC  bill@billstaton.com         mary@statoninstitute.com

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Stupid Quotes

"Solutions are not the answer."

- Richard Nixon, former U.S. President

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 Trivia

Turkeys can drown if they look up when it is raining.

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Biz-Tips by Dr. Kevin Nunley

Making A Small Store GO!

I just got a note from a 19 year-old business student who is determined to start her own business. "It's a trendy clothing shop. I have the location, the start-up money, a lawyer, and an accountant" she wrote enthusiastically. "My parents think I'm in over my head but I'm determined to make my dream come true."

That's a situation most of us can identify with. You've got a great idea for a new business and you've done every bit of preparation you can, but in the back of your mind you know you could fail. What can you do to make a small store go?

By far the most important factor is location. If at all possible, find a location you can afford that has built-in customer traffic. Mall locations are great but often too expensive. Look for a nook near a group of stores or on a major street that brings a steady flow of shoppers--the kind of shoppers who would be interested in your store.

Find an affordable way to promote that reaches your best prospective customers. Look at radio ads, space in small newspapers, flyers, cable TV, and postcard campaigns. Make sure you have enough budget to continue your marketing campaign for several months. If you can't clearly see how you can effectively market your store, stop immediately and reevaluate your plan.

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Kevin Nunley provides marketing and copy writing. Read all his
free tips at http://DrNunley.com

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Brain Teaser

What person has the loudest voice?

Scroll down to find the solution to today’s riddle.

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Did You Know

    You can place a free ad for your business on our website.
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Quote of the Day

"A problem is your chance to do your best."

Duke Ellington, Musician

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Solution to Riddle

The ice cream (I scream) man.

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A Little Humor

Room Change
-=-=-=-=-=-=-=

The drunk staggered up to the hotel reception and demanded his room be changed.

"But sir," said the clerk, "you have the best room in the hotel."

"I insist on another room!!" said the drunk.

"Very good, sir. I'll change you from 502 to 555. Would you mind telling me why you don't like 502?" asked the clerk.

"Well, for one thing," said the drunk, "it's on fire."
 

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A 6-year-old and a 4-year-old are upstairs in their bedroom. "You know what?" says the 6-year-old. "I think it's about time we start cussing." The 4-year-old nods his head in approval. The 6-year-old continues. "When we go downstairs for breakfast I'm going to say hell and you say ass."

"OK!" The 4 year old agrees with enthusiasm.

Their mother walks into the kitchen and asks the 6-year-old what he wants for breakfast. "Aw hell, Mom, I guess I'll have some Cheerios."

WHACK! He flies out of his chair, tumbles across the kitchen floor, gets up, and runs upstairs crying his eyes out, with his mother in hot pursuit, slapping his rear every step. The mom locks him in his room and shouts "You can just stay there till I let you out!"

She then comes back downstairs, looks at the 4-year-old, and asks with a stern voice, "And what do YOU want for breakfast young man?

"I don't know," he blubbers, "But you can bet your ass it won't be Cheerios!"

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While taking a routine vandalism report at an elementary school, a policeman was interrupted by a little girl about six years old. Looking up and down at his uniform, she asked, "Are you a cop?"

"Yes," he answered, and continued writing the report.

"My mother said if I ever needed help I should ask the police. Is that right?"

"Yes, that's right," he said.

"Well, then," she said as she extended her foot toward him, "would you please tie my shoe?"

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I met a man who had been married for 66 years.

"Amazing.  66 years!" I said.  "What's the secret to such a long, happy marriage?"

"Well," he replied, "It's like this.  The man makes all the big decisions...and the woman just makes the little decisions."

"Really?" I responded.  "Does that really work?"

"Oh, yes," he said proudly.  "66 years, and so far, not one big decision!"

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Q:  What do you call a giraffe's family reunion?
A:  Necks of kin

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Stress Tip
by Dr. Rae Baum

You will find this "Stress Tip Message" helpful to stay focused and on purpose.  You can put this message to work by reading it often throughout the day.

"A champion needs a motivation above and beyond winning."

 ---- Pat Riley ----

~ Need help with this "Weekly StressTip"?
Invest in yourself, contact The Baum Group
at http://www.YourStressMatters.com/contactus.htm

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You Know You're from New Jersey When ...

Your car insurance costs as much as your house payment.

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Health Tip of the Week
by Dr. Earl Mindell

Kindness Can Kill

Picture this: a 65-year-old woman is recovering from a heart attack. She's at home, surrounded by loving, caring family and friends who attend to her every need. Do you suppose she's more or less likely to end up having another heart attack? Karina Davidson of the Mt. Sinai School of Medicine in New York City has conducted a study to answer this question. Her research group found that women are actually three times more likely to suffer a second heart attack when surrounded by this kind of support system.
 

Why on earth would this be so? Well, it appears that women have a very hard time giving up their roles as caretakers. The study showed that men are "unruffled" by either the presence or absence of support from friends and family, but that women often want to take care of the people who are there to take care of them. This serves to add stress to their lives just when they are least able to cope with it. Another factor: the gathering of family and friends around a traumatic event tends to trigger the discussion of painful issues or to bring up long-buried conflict. Women are less able to suppress or ignore the stress that this can cause.

The link between emotional stress, depression, and heart disease is well established. So, what should Mom or Grandma do if she's at home recovering from a heart attack? Should she keep all of her family and friends away? No—but she should recognize that all she needs to do is lay back and be taken care of. Her caregivers need to be aware of her desire to caregive them right back and gently but firmly remind her that it's her turn to be cared for. Counseling might be a necessary aspect of heart disease recovery in women particularly prone to stress.

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To learn more about how Dr. Mindell can help you get into the best shape of your life, visit: http://freelife.com/Sites/keith/Redir.cfm?page=/info/nutrition/nutritionhome.cfm

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Copyright – 2006

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